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42 Rules of Cold Calling Executives: A Practical Guide for Telesales, Telemarketing, Direct Marketing and Lead Generation

Amazon.com Price:  $7.75 (as of 08/05/2019 17:54 PST- Details)

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Description

’42 Rules of Cold Calling Executives’ is an easy to read book that gives concise, easy to implement methods to get results with cold calls. Many sales professionals find that a part of their job difficult and unpleasant yet the 42 Rules gives them how one can redesign their thinking, approach, practices, and tools, to get the most productive imaginable results. This book contains probably the most fundamental principles Mari Anne Vanella has developed over the course of her career. Her clients and her own company use this approach to execute the top performing programs in the industry for the past seven years.

Reading this book will deliver the following benefits:

  • An understanding of the dynamics of a cold call and how you’ll be able to manage those to get results.
  • A refined vision of the objectives of cold calling and how to get results that realize long term benefits.
  • Identification and practical use of methods and resources that achieve unbounded success in the cold calling process.
  • Practical advice and specific techniques you’ll be able to start the usage of now that supply how-to solutions to cold calling efforts.

If you’re a part of sales management looking to give your team something to help them with cold calling challenges or are an account rep wanting better results, this book is for you. In it, you are going to learn and explore:

  • Easy to implement methods to support performance
  • Real life examples of what works
  • Techniques for immediately making cold calling easier
  • Ways to deliver consistent results
  • How to get out of a production slump

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