Actionable Gamification: Beyond Points, Badges and Leaderboards

Amazon.com Price: $22.22 (as of 06/12/2019 03:37 PST- Details)

Categories: Arts and Photography, Books, Business and Money, Consumer Behavior, Decorative Arts and Design, Industrial and Product Design, Marketing, Marketing and Sales, Product Management, Subjects

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The brand new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Throughout the industry, studies on game mechanics and behavioral psychology have grow to be proliferate. Alternatively, few people bear in mind tips on how to merge the 2 fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes reader on a journey to be told his twelve years of obsessive research in creating the Octalysis Framework, and tips on how to apply the framework to create engaging and successful experiences of their product, place of job, marketing, and personal lives.

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Actionable Gamification: Beyond Points, Badges and Leaderboards

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