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Advertising and Public Relations Research

Amazon.com Price:  $57.78 (as of 12/05/2019 20:44 PST- Details)

Description

Designed to function a comprehensive, number one text for research strategies courses in advertising and/or public family members programs, this book concentrates at the uses and applications of study in advertising and public family members eventualities. The authors’ goal is to give you the information wanted by long run practitioners to commission and apply research to their work problems in advertising and public family members.

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