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Alpha Dogs: The Americans Who Turned Political Spin into a Global Business

Amazon.com Price:  $14.07 (as of 12/05/2019 20:48 PST- Details)

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Description

Alpha Dogs is the story of the men in the back of an enormously influential campaign business known as the Sawyer Miller Group, men who served as backroom strategists on each and every presidential contest from Richard M. Nixon’s to Barack Obama’s. David Sawyer was once a New England aristocrat with dreams of a career as a filmmaker, and Scott Miller, the son of an Ohio shoe salesman, had a knack for copywriting. Unlikely partners, they became a political powerhouse, directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants such as Coca-Cola and Apple. Long after their firm, Sawyer Miller, had broken up and sold out, its alumni had moved into the White House, to dozens of foreign countries, and into the offices of The us’s blue-chip chief executives. The men of Sawyer Miller were the Manhattan Project of spin politics: a small but atypical group who invented American-style political campaigning and exported it all over the world.

In this lively and engaging narrative, James Harding tells the story of a couple of men whose marketing savvy, entrepreneurial drive, and sheer greed would alter the landscape of global politics. This can be a story full of office intrigue, fierce rivalries, and disastrous miscalculations. And it’s the tale of how world politics became American and how American business became political.

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