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Beyond Design: The Synergy of Apparel Product Development

Amazon.com Price: $110.00 (as of 12/05/2019 17:46 PST- Details)

Categories: Arts and Photography, Books, Business and Finance, Business and Money, Commercial, Fashion and Textile, Fashion Design, Graphic Design, Industries, New, Used and Rental Textbooks, Specialty Boutique, Subjects

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Description

This informative, full-color text takes students step by step through the decision-making involved in the pre-production processes of apparel product development—planning, forecasting, fabricating, line development, technical design, pricing, sourcing, and distribution. It demonstrates how these processes should be coordinated to get the right product to market, when consumers want it, and at a price they’re willing to pay. The 4th Edition has been edited around a new metastructure to maximize student learning. It continues to build on the themes of sustainability, business ethics, and the affect of fast fashion and social media whilst seeking to address opportunities for both large and small companies, and entrepreneurs. The text advances its discussion of how new technologies continue to shorten the product development calendar. Chapters have been up to date to include current examples, up to date charts and graphs, and more case studies. There are up to date references to latest developments with examples relevant to today’s student.

New to this Edition
· Includes international examples and case studies that address the effects of globalization
· Advances the discussion of the pros and cons of fast fashion vs. slow fashion
· Revised, easier-to-read charts and graphs and 30% new color photographs
· Thoroughly revised Chapters 12 (Sourcing) and 13 (Costing and Pricing) up to date with most contemporary info on trade laws, changes in sourcing criteria and wages in international sourcing countries

Beyond Design STUDIO
· Study smarter with self-quizzes featuring scored results and personalized study tips
· Review concepts with flashcards of essential vocabulary
· Watch videos that bring chapter concepts to life

PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501315480. STUDIO Instant Access will also be purchased or rented one after the other on BloomsburyFashionCentral.com.

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