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Branding Yourself: How to Use Social Media to Invent or Reinvent Yourself (3rd Edition) (Que Biz-Tech)

Amazon.com Price:  $20.61 (as of 05/03/2019 18:44 PST- Details)

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Description

Want a new job or career? Want to demonstrate more value to customers or employers? Use today’s freshest social media platforms to build the powerful personal brand that gets you what you wish to have! In this completely up to date book, Erik Deckers and Kyle Lacy will let you use social media to and networking to advance your career, grow your business, and land new job opportunities. From LinkedIn to Facebook, now including Instagram and SnapChat, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all of your business and personal relationships…demonstrate that you’re the most productive solution to employers’ or partners’ toughest problems…turn out to be a recognized thought leader…and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career!

 

Discover how to:

  • Choose today’s best social media tools for your personal goals
  • Build an authentic storyline and online identity that gets you the right opportunities
  • Make the most of Facebook, LinkedIn, and Twitter–and leverage new platforms like Snapchat and Instagram
  • Build connections and prove expertise by sharing video on YouTube and Vimeo
  • Find yourself on search engines and then optimize your personal online presence
  • Promote your events, accomplishments, victories…and even defeats and lessons learned
  • Integrate online and offline networking to get more from both
  • Reach people with hiring authority and budgets on LinkedIn
  • Use Twitter to share the ideas and passions that make you uniquely valuable
  • Avoid “killer” social networking mistakes
  • Leverage your online expert status to turn out to be a published creator or public speaker
  • Measure the success of your social media branding
  • Get new projects or jobs through your online friends and followers

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