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Capital Campaigns: Strategies That Work

Amazon.com Price:  $55.06 (as of 12/05/2019 20:50 PST- Details)

Description

This very important guide for capital campaigns of all sizes and configurations–from small start-ups to colleges and universities–is ideal for novices and experienced professionals alike.

Since the publication of the last edition, the field of fundraising has undergone a major sea change thanks to widespread use of the web as a tool for raising capital. This thoroughly revised fourth edition has been up to date in each chapter to reflect the current ways of communicating and raising money in this digital era. It offers a new chapter on social media and crowd-sourced fundraising in capital campaigns in addition to a new chapter on getting your board of directors campaign-able.

Key Features:
• Provides clear, step by step instructions for launching and managing a capital campaign
• Loaded with examples of real-life capital campaigns to lend a hand the reader have in mind the actual world application of strategies
• Offers many charts, check-lists, timetables, budgets, and worksheets provide formats and samples that the reader can use or adapt for her campaign


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