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Chocolate Wars: The 150-Year Rivalry Between the World’s Greatest Chocolate Makers

Amazon.com Price: $5.76 (as of 12/05/2019 17:26 PST- Details)

Categories: Biographies and Memoirs, Biography and History, Books, Business, Business and Money, Chocolate, Company Profiles, Cookbooks, Food and Wine, Culinary, Desserts, Historical Study and Educational Resources, History, Hospitality, Travel and Tourism, Industrial Relations, Industries, Professionals and Academics, Restaurant and Food, Subjects

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Description

In the early nineteenth century the main English chocolate firms—Fry, Rowntree, and Cadbury—were all Quaker circle of relatives enterprises that aimed to do well by doing good. The English chocolatiers introduced the arena’s first chocolate bar and ever fancier chocolate temptations—even as also writing groundbreaking papers on poverty, publishing authoritative studies of the Bible, and campaigning against human rights abuses. Chocolate used to be all the time a global business, and within the global competitors, especially the Swiss and the Americans Hershey and Mars, the Quaker capitalists met their match. The following chocolate wars would culminate in a multi-billion-dollar showdown pitting Quaker tradition against the cutthroat tactics of a corporate behemoth.

Featuring a cast of savvy entrepreneurs, brilliant eccentrics, and resourceful visionaries, Chocolate Wars is a delicious history of the fierce, 150-year business rivalry for one of the vital world’s so much coveted markets.

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