E-Mail Marketing For Dummies

Amazon.com Price: $24.99 (as of 22/04/2019 23:39 PST- Details)

Categories: Books, Business and Money, Business Technology, Computers and Technology, E-Commerce, E-mail, Processes and Infrastructure, Software, Subjects, Web Marketing

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Amazon Customer Reviews

Description

Updated to reflect the freshest new trends, technologies, and strategies!

Much has happened in e-mail marketing because the first edition of this book gave the impression in 2007. With the dramatic rise of social media and mobile devices, there are more ways than ever to target campaigns and maximize your e-mail marketing dollars. The new edition of this helpful book is filled with practical advice, whether you?re an enterprise-level marketer the usage of a third-party e-mail marketing company or small business owner handling the whole thing yourself.

Helps you map out an e-mail business plan with reachable objectives
Simplifies the process of list-building, message-creation, and results-tracking
Offers legal guidance, so you stay compliant with anti-spam laws
Shows you methods to deliver your message and incorporate social media
Explains methods to track and interpret results
Includes the top ten things you must not put on your messages, and much more

Get more out of your e-mail marketing campaigns with this easy-to-follow guide.

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E-Mail Marketing For Dummies

Description

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