Fifty Million Rising: The New Generation of Working Women Transforming the Muslim World

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Description

Across the Muslim world, ever greater numbers of women are going to work. In the span of just over a decade, millions have joined the personnel, giving them more earning and purchasing power and greater autonomy.
In Fifty Million Rising, award-winning economist Saadia Zahidi illuminates this discreet but momentous revolution through the stories of the remarkable women who are at the leading edge of this shift–a McDonald’s worker in Pakistan who has climbed the ranks to manager; the founder of a web based modest fashion startup in Indonesia; a widow in Cairo who runs a catering business with her daughter, against her son’s wishes; and an executive in a Saudi corporation who is altering the culture of her administrative center; among many others. These women are challenging familial and social conventions, in addition to compelling businesses to cater to women as both workers and consumers. More importantly, they’re gaining the economic power so that it will upend entrenched cultural norms, re-shape how women are viewed in the Muslim world and somewhere else, and change the mindset of the next generation.
Inspiring and deeply reported, Fifty Million Rising is a uniquely insightful portrait of a seismic shift with global significance, as Muslim women around the world claim a seat on the table.

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