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Flexible Product Development: Building Agility for Changing Markets

Amazon.com Price: $6.89 (as of 08/05/2019 18:08 PST- Details)

Categories: Books, Business and Money, Corporate Finance, Engineering, Engineering and Transportation, Finance, Industrial Design, Industrial, Manufacturing and Operational Systems, Management and Leadership, Marketing, Marketing and Sales, Product Management, Production and Operations, Subjects

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Description

In this landmark book, Preston Smith attributes the contemporary decline in innovation to pressure from financial markets that drives management toward rigid development approaches such as phased development processes, Six Sigma, and project administrative center. These processes have accidentally (but effectively) made changes all through development more difficult, disruptive, and expensive, at the same time as the need for change continues at an accelerating pace.

Flexible Product Development is a hands-on resource that provides the tools and strategies needed to restore flexibility to any organization and dispose of the obstacles that stand in the way of responsive new product development. Preston Smith introduces approaches that may support development process flexibility by creating and maintaining development options, delaying decisions, and, in general, reducing the price of change. Step by step, he explains the basics of flexible product development, provides a broad array of flexibility-enhancing tools, and guides the reader in modifying the organization?s values to embrace this new way of operating.

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Flexible Product Development: Building Agility for Changing Markets

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