Grinding It Out: The Making of McDonald’s

Amazon.com Price: $3.89 (as of 14/10/2019 22:37 PST- Details)

Categories: Biographies and Memoirs, Biography and History, Books, Business, Business and Money, Company Profiles, Culinary, History, Hospitality, Travel and Tourism, Industries, Professionals and Academics, Restaurant and Food, Service, Subjects, Travelers and Explorers

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“He either enchants or antagonizes everyone he meets. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories.” –from Grinding It Out

Few entrepreneurs can claim to have radically changed the way we are living, and Ray Kroc is certainly one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the women and men who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was once fifty-two years old when he opened his first franchise. In Grinding It Out, you can meet the man in the back of McDonald’s, one of the vital largest fast-food corporations on this planet with over 32,000 stores world wide.

Irrepressible enthusiast, intuitive people person, and born storyteller, Kroc will fascinate and inspire you on each and every page.

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Grinding It Out: The Making of McDonald’s

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