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Mission in a Bottle: The Honest Guide to Doing Business Differently–and Succeeding

Amazon.com Price:  $5.67 (as of 12/05/2019 16:43 PST- Details)

Description

In an incredibly fun and accessible two-color graphic-book format, the cofounders of Honest Tea tell the engaging story of how they created and built a mission-driven business, offering a wealth of insights and advice to entrepreneurs, would-be entrepreneurs, and millions of Honest Tea drinkers concerning the challenges and hurdles of creating a successful business–and the significance of perseverance and creative problem-solving.

Seth Goldman and Barry Nalebuff started Honest Tea fifteen years ago with little more than a tea leaf of an idea and a passion to supply organic, freshly brewed, flippantly sweetened bottled tea. As of late Honest Tea is a all of a sudden expanding national brand sold in more than 100,0000 grocery retail outlets, restaurants, convenience retail outlets and drugstores around the country. The logo has flourished as American consumers move toward healthier and greener lifestyles.

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