Strategic Management of Technological Innovation (Irwin Management)

Amazon.com Price: $81.18 (as of 12/05/2019 19:50 PST- Details)

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Description

Analyze. Formulate. Put into effect.

Melissa Schilling’s Strategic Control of Technological Innovation, 5e approaches the topic of innovation Control as a strategic process. It’s arranged to reflect the strategic Control process utilized in such a lot technique textbooks, progressing from assessing the competitive dynamics of a state of affairs to technique formulation, to technique implementation.

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Strategic Management of Technological Innovation (Irwin Management)

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