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The Innovator’s Hypothesis: How Cheap Experiments Are Worth More than Good Ideas (MIT Press)

Amazon.com Price: $9.46 (as of 12/05/2019 16:22 PST- Details)

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Achieving faster, better, less expensive, and more creative innovation outcomes with the 5X5 framework: 5 people, 5 days, 5 experiments, $5,000, and 5 weeks.

What is one of the best ways for an organization to innovate? Advice recommending “innovation vacations” and the luxury of failure could also be wonderful for organizations with time to spend and money to waste. The Innovator’s Hypothesis addresses the innovation priorities of companies that live in the true world of limits. Michael Schrage advocates a cultural and strategic shift: small teams, collaboratively — and competitively — crafting business experiments that make top management sit down up and take notice. He introduces the 5×5 framework: giving diverse teams of five people as much as five days to get a hold of portfolios of five business experiments costing not more than $5,000 each and every and taking no longer than five weeks to run. Successful 5x5s, Schrage shows, make people more effective innovators, and more effective innovators mean more effective innovations.

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