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Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust

Amazon.com Price:  $7.56 (as of 05/05/2019 14:22 PST- Details)

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Description

The New York Times and Wall Street Journal bestseller-now in a new, up to date paperback edition

Today’s online influencers are Web natives who trade in consider, reputation, and relationships, the use of social media to accrue the influence that builds up or brings down businesses online. In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand’s influence, reputation, and, of course, profits.

In this revised paperback version, learn how businesses are the use of the contemporary online social tools to build networks of influence and how you’ll use those networks to positively have an effect on your business. Combining high-level theory and practical actions, this guide delivers actionable steps and case studies that show how social media can positively have an effect on your business.

  • New edition features specific first moves for entering social media for small businesses, educators, shuttle and hospitality enterprises, nonprofit organizations, and corporations
  • Authors both have a major presence on the social Web in addition to years of online marketing and new media experience

If you wish to have your business to succeed, don’t sit on the sidelines at the same time as new markets and channels grow. Instead, use the Web to build consider with your consumers the use of Trust Agents.

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