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Whiplash: How to Survive Our Faster Future

Amazon.com Price:  $9.83 (as of 12/05/2019 20:18 PST- Details)

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Description

“The future,” as the writer William Gibson once noted, “is already here. It’s just unevenly distributed.” WHIPLASH is a postcard from that future.
The world is more complex and volatile today than at any other time in our history. The tools of our modern existence are getting faster, cheaper, and smaller at an exponential rate, just as billions of strangers world wide are suddenly just one click or tweet or post away from each other. When these two revolutions joined, an explosive force was unleashed that is transforming every aspect of society, from business to culture and from the public sphere to our most private moments.
Such periods of dramatic change have all the time produced winners and losers. The future will run on an entirely new operating system. It’s a major upgrade, but it comes with a steep learning curve. The logic of a faster future oversets the received wisdom of the past, and the people who succeed would be the ones who learn how to think in a different way.
In WHIPLASH, Joi Ito and Jeff Howe distill that logic into nine organizing principles for navigating and surviving this tumultuous period. From strategically embracing risks relatively than mitigating them (or preferring “risk over safety”) to drawing inspiration and innovative ideas from your existing networks (or supporting “pull over push”), this dynamic blueprint help you rethink your approach to all facets of your organization.
Filled with improbable case studies and leading-edge research and philosophies from the MIT Media Lab and beyond, WHIPLASH will mean you can adapt and succeed in this unpredictable world.

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