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WordPress for Business Bloggers: Promote and grow your WordPress blog with advanced plug-ins, analytics, advertising, and SEO

Amazon.com Price: $8.00 (as of 05/05/2019 15:18 PST- Details)

Categories: Books, Computer Science, Computers and Technology, Internet and Social Media, New, Used and Rental Textbooks, Search Engine Optimization, Specialty Boutique, Subjects, Web Design, Web Development and Design, Website Analytics

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Description

This practical guide will show you how you can make your corporation blog different from the crowd and attractive on your target audience by implementing the features of WordPress. This book is for current users of the WordPress platform who need to get probably the most out of WordPress to manage business/professional blogs; it’s not an introduction to WordPress and does not cover basics such as installation or creating posts and pages, configuring blog settings, and so forth. Readers are expected to have a WordPress blog or to be within the advanced stages of planning one. The book is aimed at managers of business/professional blogs, which broadly fall into four categories: Professional Expert Blogs – owned by people who blog in their area of expertise to increase their personal exposure and standing. Corporate Blogs – owned by companies that blog to succeed in customers and encourage closer relationships, sales, and referrals. Online News Sources / Magazines – blogs that provide content on particular topics, funded by ads. Campaign Blogs – not-for-profit blogs run by charities or “causes”, designed to promote ideas or encourage certain behaviors. Non-business bloggers will also find the book useful if they need to take their WordPress skills beyond the basics.

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