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10 Steps to Successful Business Writing, 2nd Edition

Amazon.com Price:  $13.67 (as of 08/05/2019 20:16 PST- Details)

Description

In Today’s Business World, You Are What You Write

Good writing can launch a career. It has the power to break through clutter and capture readers’ imaginations. And good writing isn’t just a skill that marketers will have to master. Most administrative center communication takes written form, and with the rising choice of communication channels-social media, instant messaging, blogs-we’re writing more and faster than ever.

With new chapters on electronic communication, 10 Steps to Successful Business Writing is your guide to capturing readers’ attention and imagination. Writing instructor and coach, Jack Appleman uses examples and exercises that can assist you write with clarity and confidence. This up to date edition covers the essentials of how to organize your text to hold your readers’ attention; edit yourself for grammar, tone, and excess words; and master the documents for any administrative center situation.

It doesn’t matter in case you are drafting a marketing strategy, an email, or a Facebook post. Omit the shorthand, drop the exclamation points, and ditch the emojis. Discover ways to create concise, persuasive, and powerful text with 10 Steps to Successful Business Writing.

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