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Beyond the Pale: The Story of Sierra Nevada Brewing Co.

Amazon.com Price: $7.29 (as of 12/05/2019 16:32 PST- Details)

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Description

Personal tales of perseverance and beer making from the founder of Sierra Nevada Brewing Co.

Beyond the Pale chronicles Ken Grossman’s journey from hobbyist homebrewer to owner of Sierra Nevada Brewing Co., one of the vital successful craft breweries in the USA. From youthful adventures to pioneering craft brewer, Ken Grossman shares the trials and tribulations of building a brewery that produces more than 800,000 barrels of beer a year even as maintaining its commitment to the usage of the finest ingredients to be had. Since Grossman founded Sierra Nevada in 1980, a part of a growing beer revolution in The usa, critics have proclaimed his beer to be “probably the greatest brewed anywhere on the earth.”

Beyond the Pale describes Grossman’s unique approach to making and distributing one of The usa’s best-loved brands of beer, even as focusing on people, the planet and the product
Explores the “Sierra Nevada way,” as exemplified by founder Ken Grossman, which includes an emphasis on sustainability, nonconformity, following one’s passion, and doing things the right way
Details Grossman’s start, home-brewing five-gallon batches of beer on his own, becoming a proficient home brewer, and later, building a small brewery in the town of Chico, California

Beyond the Pale shows how with hard work, dedication, and focus, you’ll be successful following your dream.

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