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Cable Cowboy: John Malone and the Rise of the Modern Cable Business

Amazon.com Price: $15.58 (as of 12/05/2019 17:11 PST- Details)

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An inside have a look at a cable titan and his industry
John Malone, hailed as one of the most great unsung heroes of our age by some and reviled by others as a ruthless robber baron, is revealed as just a little of both in Cable Cowboy. For more than twenty-five years, Malone has dominated the cable tv industry, shaping the world of entertainment and communications, first with his cable company TCI and later with Liberty Media. Written with Malone’s unprecedented cooperation, the engaging narrative brings this controversial capitalist and businessman to life. Cable Cowboy is immediately a penetrating portrait of Malone’s complex persona, and an interesting history of the cable TV industry. Told in a full of life style with exclusive details, the book shows how an unassuming copper strand began as a backwoods antenna service and became the digital nervous system of the U.S., an evolution that gave U.S. consumers the fastest route to the Web. Cable Cowboy reveals the forces that propelled this pioneer to such great heights, and captures the immovable conviction and quicksilver mind that have defined John Malone all over his career.

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