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Essentials of Business Research: A Guide to Doing Your Research Project

Amazon.com Price:  $38.88 (as of 08/05/2019 19:24 PST- Details)

Description

Written specifically for business students, this best-selling, jargon-free textbook highlights every stage of the research process, guiding the reader through actionable steps and explicitly setting out how best to meet a supervisor′s expectations.

Easy to navigate and full of practical advice, it shows you how to make a choice a topic and write a proposal, with easy to follow tips and detailed screenshots and diagrams.

Key student features include:

  • ′You′re the Supervisor′ sections – helps students to meet learning objectives
  • ′Common questions and answers′ – real-world advice on how to tackle common challenges
  • Examples from several types of international businesses
  • Detailed guidance on software packages such as SPSS
  • Student case studies
  • Annotated further reading

Accompanied by an absolutely integrated companion web site designed to beef up learning. Free to get right of entry to, it includes author podcasts, guides to online tools, links to downloadable journal articles, examples of completed projects, PowerPoint slides and students′ more than one choice questions to test progress. To be had on publication: www.uk.sagepub.com/jonathanwilson2e.

A will have to-have title for all business and management students; this is the ideal companion for achieving success in your research project.

Lecturers/instructors – request a free digital inspection copy here

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