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RESULTS: The Future Of Pharmaceutical And Healthcare Marketing

Amazon.com Price: $21.22 (as of 12/05/2019 16:48 PST- Details)

Categories: Administration and Medicine Economics, Biological Sciences, Biotechnology, Books, Business and Money, Health Care Delivery, Health, Fitness and Dieting, Industries, Marketing, Marketing and Sales, Medical Books, Pharmaceutical and Biotechnology, Pharmacology, Science and Math, Subjects

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Description

Disruption creates opportunity for those who embrace change. New winners and losers will emerge. This book will help you and your companies thrive in the age of disruption and navigate a changing environment.

The informational and technological revolutions have endlessly changed the practice of medicine. We analyze data in a flash and marketers deliver it with pinpoint accuracy at just the right moment. When patients put their accept as true with in our brands and place their lives in our hands, marketers have to quickly analyze the data accessible to us so we will be able to deliver the right information at the right time, all whilst navigating the complexities of industry regulations. Timely messaging through the patient journey provides marketers today with an unprecedented opportunity. We should capitalize on this opportunity so as to stay relevant and profitable in the changing landscape.

Results shows you the biggest trends happening now so you’ll be heard above the noise, deliver meaningful value, and build real brand loyalty to drive your pharmaceutical and healthcare marketing far into the future.

This book is essential reading for developers, manufacturers, and marketers of pharmaceutical and healthcare companies as well as the agencies, partners, publishers, suppliers and other service providers that give a boost to them in their marketing efforts.

Authors RJ Lewis, Scott Weintraub, Brad Sitler, Joanne McHugh, and Roger Zan each share key insights into the growing trends in healthcare that you want to understand so as to better market your products. Sign up for them at the front line as they speak to over a dozen executives of global pharmaceutical manufacturing companies to hear the technology, regulation, and the ever-shifting marketing challenges they see in front of them that could spell big opportunities for your company.

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RESULTS: The Future Of Pharmaceutical And Healthcare Marketing

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