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The Rolex Story

Amazon.com Price: $24.14 (as of 12/05/2019 17:46 PST- Details)

Categories: Antiques and Collectibles, Books, Business and Finance, Business and Money, Clocks and Watches, Crafts, Hobbies and Home, Engineering, Engineering and Transportation, Fashion and Textile, Industries, New, Used and Rental Textbooks, Specialty Boutique, Subjects

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Description

The “brand with the crown” is recognized around the globe as an invaluable sports put in force and luxury product. This book traces the manufacturer’s development from the 1920s, when it all started its steady upward push to unprecedented international appeal, to the present. Explore the ingenious innovations in technology and marketing in the back of the prestigious company’s swift success. Browse the images and devour the historical and technical details of a few of Rolex’s most reliable models: the Submariner, on which divers depend to get them safely back to the surface; the Cosmograph and Yachtmaster that auto-racers and boat captains consider for their precision and durability. Get the up to date reports and performance tests results on Rolex items: rugged or elegant; classic or recent. From the beginning, the sponsorship of statesmen, movie stars, and athletes has driven its success, but Rolex has since expanded to include more than just the wealthy and famous.

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The Rolex Story

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