The Warhol Economy: How Fashion, Art, and Music Drive New York City – New Edition

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Description

Which is more necessary to New York City’s economy, the gleaming corporate place of business–or the grungy rock club that launches the most productive new bands? In case you said “place of business,” think again. In The Warhol Economy, Elizabeth Currid argues that creative industries like fashion, art, and music drive the economy of New York up to–if no more than–finance, real estate, and law. And these creative industries are fueled by the social life that whirls across the clubs, galleries, music venues, and fashion shows where creative people meet, network, exchange ideas, pass judgments, and set the trends that shape popular culture.

The implications of Currid’s argument are far-reaching, and not just for New York. Urban policymakers, she suggests, have not only seriously underestimated the importance of the cultural economy, but they have got failed to recognize that it will depend on a vibrant creative social scene. They haven’t understood, in other words, the social, cultural, and economic mix that Currid calls the Warhol economy.

With vivid first-person reporting about New York’s creative scene, Currid takes the reader into the city spaces where the social and economic lives of creativity merge. The book has fascinating original interviews with many of New York’s necessary creative figures, including fashion designers Zac Posen and Diane von Furstenberg, artists Ryan McGinness and Futura, and members of the band Clap Your Hands Say Yeah.

The economics of art and culture in New York and other cities has been greatly misunderstood and underrated. The Warhol Economy explains how the cultural economy works-and why it will be significant to all great cities.

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