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Media/Impact: An Introduction to Mass Media

Amazon.com Price: $50.83 (as of 12/05/2019 17:08 PST- Details)

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From media history to as of late’s rapid-fire changes, MEDIA/IMPACT takes you on a tour of the events, people, money, and technologies that experience shaped the mass media industries. Known for its engaging writing style, currency, and visual appeal, this book explores the converged mass media–its industries and toughen industries in addition to the legal, ethical, social, global, and technological issues that these business face very day. The utterly re-designed eleventh edition gives special emphasis to convergence–how the mass media industries are intersecting to deliver content and how audiences are adapting to the brand new mass media marketplace. You’ll be able to also gain an insider’s have a look at what it is like to work in every industry.

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